5 Non Copywriting Books Every Copywriter Should Own – Best Copywriting Books

copywriting books

In this post, copywriting partner Clive Cable and I make some surprising book recommendations – for would be copywriters. Most copywriting coaches will tell you invest in the best copywriting books. That you should read the classics on copywriting… Books like “How to write a good advertisement” by Victor Schwab. Or “Breakthrough Advertising” by Eugene […]


The Ultimate Get-Started Copywriting Course

free copywriting course from IncomeDiary

My good friend Clive Cable and I have released something special at IncomeDiary.com The Ultimate Get-Started Copywriting Course Copywriting – or “salesmanship in print” has always fascinated me. It takes a finely tuned sales brain to write great sales copy. Without that sales edge – the odds are stacked against you. Frankly, you could lose […]


Authority Website Creation, From Idea To Execution

The Authority Website Launch Process, What You Need To Know My first Authority Website launched in March 2000. I did not know it was an authority website. We called them Portals. The term “authority website” was not widely used yet. That first authority site was in the home improvements niche. Recently, with a bit more […]


A Positive Quotation changed my life

21 Positive, Thought Provoking Quotations About Life

I clearly remember the first time someone shared a Positive Quotation with me. I was in the Polygon Hotel, Southampton, England and it was January 1982. It was a quote attributed to Henry Ford: Whether you think you can, or you think you can’t, you‘re right. I will be forever grateful to Mike Roberts, the […]